www.oechsle.de HEAVY DUTY TRAY (HDT) – FOR LARGE AND HEAVY PRODUCTS A HEAD START IN SALES The visibility of products significantly influences consumers’ purchasing decisions. Well-managed shelves make it easy for customers to find the right product and its appropriate price. Clear and well-structured shelf management is therefore essential for increasing impulse buying and consequently sales. At the same time, the time needed to tidy the shelves is reduced and the costs for shelf maintenance are lowered. SLOW FEED – THE GENTLE PUSHER This pusher variation has a special mechanism that adjusts the force needed to push products gently and carefully to the front of the shelf, ensuring that products do not fall to the front when a package is removed. The Slow Feed also makes it easier to restock the shelves. The product pusher can first be pushed to the back and the resulting delay can be used to place products on the shelf with both hands. « Better product visibility increases sales. » BENEFITS OF HEAVY DUTY TRAY (HDT) • Guide rail with a sliding surface • Sturdy design with integrated, strengthened front anchor • More stability with supporting strips • Quick and easy layout design • Available with or without “Slow Feed” • Individually adjustable for all products from a width of 80 mm • Flexible using, thanks to modular design • Quick and easy relocation of the trays by lifting • Fastening on standard t-profile rails GOOD SHELF MANAGEMENT FROM THE CONSUMER’S PERSPECTIVE: • Flexible and quick adjustments after layout changes • Early recognition of sold-out products • F ull product presentation through product pushers • Reduction of labour costs when products are at the front of the shelf • Appealing and well-managed presentation of products • Matching product and price labelling • Products are easy to reach on the shelves FROM THE RETAILER’S PERSPECTIVE:
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